ORLANDO – Fairfield University Athletics received four "Best Of" Awards from the National Association of Collegiate Marketing Administrators (NACMA) at the organization's annual convention this week in Orlando. The Stags' marketing team earned two Gold awards and two Bronze awards for campaigns and promotions during the 2024-25 academic year.
 
"We are honored to be recognized by NACMA, and we enthusiastically share these awards with our partners and with all of Fairfield Athletics," said Sarah Ratchford, Associate Director of Athletics for Marketing & Revenue Generation. "We are grateful for the support of our university to develop and execute initiatives that are not solely about increasing revenue, but also focused on introducing our student-athletes to the town of Fairfield and bringing our local community to campus."
 
Fairfield won Gold for "Ticket Revenue Campaign" for the Sunday Funday basketball ticketing campaign and "Year-Over-Year Revenue Increase" for the successful first year of a partnership with Van Wagner.
 
The Stags also claimed Bronze in two categories, receiving recognition for "Viral Social Initiative" for the social media coverage and engagement following Deon Perry's 70-foot game-winner at Mahoney Arena as well as for "Lead Generation Campaign" surrounding the return of the Premier Lacrosse League to Rafferty Stadium.
 
In addition to collecting four NACMA Awards, Fairfield earned an Honorable Mention for the Unity Award for the women's basketball Peace and Social Justice Game.